Privacy Policy

Effective Date: Oct. 13, 2025

Swirls Ice Cream, operated by CPM Ventures Co., values your trust and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your data when you interact with us online or in-store.

1. Information We Collect

We may collect the following types of information:

  • Personal details (name, email address, phone number, etc.) submitted through contact or franchise forms
  • Information from newsletter sign-ups and loyalty program registration
  • Order and payment information for online purchases
  • Photos or media you share with us on social media
  • Technical data such as cookies, analytics, and device information through tools like Google Analytics and Meta Pixel

2. How We Use Your Information

We use your data to:

  • Respond to your messages, inquiries, or franchise applications
  • Process your orders and payments
  • Send updates, promotions, or newsletters (only if you’ve subscribed)
  • Improve your experience on our website through analytics
  • Personalize our marketing campaigns on platforms like Facebook and Instagram

3. Sharing Your Information

We only share your information with trusted partners who help us run our business, including:

  • GCash for payment processing
  • Mailchimp or Klaviyo for email communication
  • Google Analytics and Meta (Facebook/Instagram) for marketing insights

4. Data Retention and Security

We keep customer information for as long as needed to fulfill its purpose—typically up to 2 years, or until you unsubscribe or request deletion.Your data is stored securely with restricted access and protected by passwords and encryption where applicable.

5. Cookies and Tracking

Our website uses cookies and similar technologies to improve performance and analyze visitor activity. You can adjust your browser settings to refuse cookies, but some parts of the website may not function properly as a result.

6. Children’s Privacy

Our website is intended for general audiences. We do not knowingly collect personal data from minors.

7. Your Rights

Under the Philippine Data Privacy Act of 2012, you have the right to:

  • Access and request a copy of your personal data
  • Correct or update your information
  • Withdraw consent or request deletion of your data

To exercise these rights, contact us at franchise@swirls.com.ph.

8. Contact Us

For privacy concerns, you may reach us at:

9. Updates to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated effective date.